tag:blogger.com,1999:blog-51177035727623993592024-03-13T15:25:23.035-07:00PPPHomepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.comBlogger114125tag:blogger.com,1999:blog-5117703572762399359.post-88118858492005212002014-05-22T06:39:00.002-07:002014-05-22T06:39:32.968-07:00COP Book _ Final Product <div class="issuuembed" data-configid="4770295/7957715" style="height: 283px; width: 400px;">
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Here are some images I took on a recent photoshoot of my final COP Publication book. I'm pretty happy with how this has come out. I was a little bit concerned about the acco clip binding method on a book that was so thick. I thought the margin would get really tight, so I made it wider to compensate for this which has seemed to come out ok.<br />
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I'm really happy with how the use of the bright stock has worked with the cleaner white stock. The balance is pretty good and it helps split the book up into different categories and also makes the quote pages pop!<br />
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The only real problem I had with the book was that because I had to print it in a few different print runs, the crop marks didn't line up perfectly meaning that when it came to binding, a couple of the pages fell a bit short. When you look at the book from a distance you can't really tell this, I might have to take a sharp scalpel down the edge of the book to trim off some overspilling leaves.<br />
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I added a Grid printed onto trace over one of my layouts to explain how my design is rooted within the design principles of Type & Grid. I'm pretty happy with how this came out. It adds some interaction to the book and acts as a wireframe to show the process of Grid to final Layout in one page turn. </div>
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Here's some edited images of from the Photoshoot...<br />
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-45538007167403219872014-05-22T06:38:00.000-07:002014-05-22T06:38:46.585-07:00COP Book _ Research<b>COP Publication</b><br />
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I thought it would be appropriate to put the research that I've been using for my COP Publication onto PPP as it's all key inspiration that has helped me along this year and throughout my whole time as a Graphic Designer on this course. I tried to pick the highlights and key things that have help form and conceptualise my design practice. Information is collected, collated and reviewed that I will be using in my COP Book Publication...<br />
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<b><br />Paul Rand</b><br />
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Paul Rand is one of my biggest influences and inspirations within Graphic Design because his work is so simple, but so effective. I love the clean shapes and bold colour he uses to help build brands and to create brandmarks that have stood the test of time, and even outlived him as an person, still being used today which has got to be one of them most humbling achievements.<br />
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<b>Wolf Ollins</b></div>
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Wolff Ollins are what I’d consider a modern day version of Paul Rand. The brands they create are bold and impactiful, but also clean, well considered, with a touch of timelessness to them.<br />
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<b>Pentagram</b><br />
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Pentagram create brands that are sleek, proffesional and that can stand the test of time. I particularly like the type treatments they create, these stencilled brandmarks for restaurant GATO and iconic museum logo for the V&A in London. <br />
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<b><br />Chermayeff & Geismar & Haviv</b><br />
An iconic design firm specialising in visual identity and brand design. The form and application of their brands is out of this world. The swiss-influenced brands they create are powerful and timeless, something to which I aspire to when creating brands.<br />
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<b>BVD</b><br />
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BVD are a Swedish based studio with an obvious influence from Swiss Design. There design uses lots of Swiss Bold Typography along with Shape Colour and Pattern to build beautiful Brands.<br />
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<b>Dieter Rams & Braun</b><br />
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In particular, the work that Dieter Rams thought up for Braun is a massive inspiration to my personal practice. The way that he managed to create uncluttered, clean and innovative practical solutions to users problems helps to epitasmise the importance of good design. <br />
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Good design should be invisible. <br />
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<b>George Lois</b><br />
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George Lois is an American art director, designer, and author. Lois is perhaps best known for over 92 covers he designed for Esquire magazine from 1962 to 1972. <br />
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Aside from the Esquire covers, and more importantly to my personal practice, Lois managed to construct a large number of amazingly successful advertisement campaigns throughout his career, often led by well thought out, well constructed, clever use of copy writing to help grab attention and create sales for a variety of different American products that are ultimately a huge source of inspiration for my practice. </div>
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<b>KesselsKramer</b></div>
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Erik Kessels is a Massive inspiration to me personally, After visiting his talks and his studio in Amsterdam, I love the way he works with his colleagues and clients. He create often humorous Ad Campaigns for his clients that pack a punch. <br />
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<b>Hey Studio</b><br />
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Hey are a forwards thinking design studio based in Barcelona. They mostly work in brand identity, illustration and large scale campaigns. Their application of shapes and colour is superb and definitely where some of my inspiration is sourced from. <br />
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<b>Jessica Walsh</b><br />
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Jessica Walsh is a multidisciplinary designer living and working in NYC. Now one half of Sagmeister & Walsh, her work explores the bridge between hand rendered and digital. Often photography based with Tons of character. <br />
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<b>Uniform</b><br />
I share the same passion and drive as my soon-to-be empolyers, Uniform, who create honest, innovative creations that are packed with character. Brands and sustained campaigns, throw in some Art Direction and beautiful things happen. <br />
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<b>The Beautiful Meme</b><br />
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After speaking with Tom and the design team from The Beautiful Meme, they got across the point to me of how important copywriting is within design work. From that day forwards, I applied their philiosphy to all of my briefs where relevant. <br />
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<b>Craig Oldham</b></div>
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Craig Oldhams humour wit and general outlook on Graphic Design is something to firstly take notice of, then be inspired by. He simply tells it as it is, and this helps influence my throughts and feelings towards Graphic Design and in partocular trends. </div>
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<b>Massimo Vignelli</b></div>
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Massimo Vignelli is a designer who has done work in a number of areas ranging from package design to houseware design to furniture design to public signage to showroom design through Vignelli Associates, which he co-founded with his wife, Lella. He has said, “If you can design one thing, you can design everything,” and this is reflected in his broad range of work. </div>
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I believe that this quote symbolises where I personally source my inspiration from and that is a variety of different disciplines with design, which I find important.</div>
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<b>Peter Saville</b></div>
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Peter Saville is one of the reasons I found myself falling into design so I thought he needed a mention. I love the way he plays with shapes and colour but in a very systematic approach. This is a constant influence throughout my work. </div>
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Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-13460746882274079792014-05-22T05:35:00.000-07:002014-05-22T05:35:05.572-07:00Personal Branding - Boards<div data-configid="4770295/7954083" style="width: 400px; height: 283px;" class="issuuembed"></div><script type="text/javascript" src="//e.issuu.com/embed.js" async="true"></script>Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-21769728420007616982014-05-22T05:34:00.000-07:002014-05-22T05:34:03.457-07:00Personal Branding - Digital Portfolio<div class="issuuembed" data-configid="4770295/7836943" style="height: 250px; width: 400px;">
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Portfolio (Digital PDF)</b><br />
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Attached above is the digital PDF version of my portfolio which I have got together to send out to potential clients or studios that I might want to work for or with. Even though I have already signed a contract to work next year, I felt that creating this was always good practice, in case I needed to send my work out to show to specific people, etc...<br />
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<b>Digital Portfolio (Opening Pages)</b></div>
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The opening pages of my portfolio starts with a black page, wth my logo centrally. I feel this a good clean proffesional way to start the PDF. Hopefully someone will be opening it knowing what it is after being sent it in an email, so it's always good to start off with my personal brand.</div>
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The next page is a short statement about myself as a designer, the type of work that I like to create, and how my practice is run...</div>
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<b>Sam Lane is a conceptual driven Graphic Designer and creative thinker who is specialised in Branding and Art Direction. His practivce focusses on creating honest and clear communication that carefully considers both audience and tone of voice. </b></div>
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<b>Project Layout</b></div>
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After the introductory slides, the portoflio then jumps straight into work. To keep a consistant theme through my work, which also relfects my branding, at the start of each project, there is a slide which contains a Black & White version of the branmark created for that sepcific project. This is sat on gridded out layout, which shows how the logo was constructed. This is then followed by another slide which describes that particular project...</div>
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<b>Full Bleed Images</b></div>
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For the digital portfolio itself, it consists of full bleed images which best show off the concept and execution. I wasn't too worried about this seeing as it was digital, the user could just scroll through the portfolio, so there wasn't any restrictive print sizes or costs. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5uprO8iQWeUkQ31ePeM5yJud8aqzJ00dWfPhQp8EAAtEIAcUtWqouuGrhwd2ADxahPmhPe8Ih45ualRPPm4MBbB0OBDPi6lVOtQQc_tiocn4dbwY5-pplTsXmywd2oIHpsGfHPcb5LLAI/s1600/Screen+shot+2014-05-13+at+14.21.56.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5uprO8iQWeUkQ31ePeM5yJud8aqzJ00dWfPhQp8EAAtEIAcUtWqouuGrhwd2ADxahPmhPe8Ih45ualRPPm4MBbB0OBDPi6lVOtQQc_tiocn4dbwY5-pplTsXmywd2oIHpsGfHPcb5LLAI/s1600/Screen+shot+2014-05-13+at+14.21.56.png" height="248" width="400" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGvqTY9IzQuvZ37pfgA1gSKk5xViZfCTvU_1WPiGEUeIDet5KPLhRX-zVFIXIdMoNCsWLu0IjB_fpO6RyIHnn-Ccxn7D0HfseWDei807bUKFvdfYz5A3YkcOg3x04mg4c-X1KFSDXYXrYN/s1600/Screen+shot+2014-05-13+at+14.22.19.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGvqTY9IzQuvZ37pfgA1gSKk5xViZfCTvU_1WPiGEUeIDet5KPLhRX-zVFIXIdMoNCsWLu0IjB_fpO6RyIHnn-Ccxn7D0HfseWDei807bUKFvdfYz5A3YkcOg3x04mg4c-X1KFSDXYXrYN/s1600/Screen+shot+2014-05-13+at+14.22.19.png" height="250" width="400" /></a></div>
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Further Examples<br />
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Some other examples throughout the portfolio. Each project starts with a title page and is followed by full bleed images of the work itself, concept, brandmarks and execution.<br />
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-20033121474156393582014-05-22T05:32:00.000-07:002014-05-22T05:32:10.609-07:00Personal Branding - Web Presence <div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgh3kkd1XVdnDWCg1u7HNuiVVytpA7ldZD0cKfUfskuTSPZSH0awNWDQUruSJ4EPV2IWDOvwIflIQevWsxX9NvswpU2M0Xplicxr7N_iBCzBxXDPHCMTBM6q7rPPJ2ANiU6vKH9stIlMAEL/s1600/Screen+shot+2014-05-13+at+13.48.42.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgh3kkd1XVdnDWCg1u7HNuiVVytpA7ldZD0cKfUfskuTSPZSH0awNWDQUruSJ4EPV2IWDOvwIflIQevWsxX9NvswpU2M0Xplicxr7N_iBCzBxXDPHCMTBM6q7rPPJ2ANiU6vKH9stIlMAEL/s1600/Screen+shot+2014-05-13+at+13.48.42.png" height="271" width="400" /></a></div>
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As well as my website for the first and most professional point of contact, I've also got my work displayed on the Behance network for creatives, which is a really good way of getting feedback on work and also getting your name out there. Lots of studios also have a portfolio on there too which makes it great to contact people and get experience. I've also got work through this, with clients seeing the portfolio on here, then getting in touch with me through this...</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4qIzMdRZNRH1OMyzq3EnZn3Dpj6zBZpiDJb4ON-JUB9wMwSpkZ4mF_JcB1TZe2UpyR5s4nyAKrrxFKhXNQbZhRCtNwtxGN7V2vev9Uf3tP-1l0I3juc2sFUdpR90k9k-TMTZLJ3VLxdje/s1600/Screen+shot+2014-05-13+at+13.50.15.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4qIzMdRZNRH1OMyzq3EnZn3Dpj6zBZpiDJb4ON-JUB9wMwSpkZ4mF_JcB1TZe2UpyR5s4nyAKrrxFKhXNQbZhRCtNwtxGN7V2vev9Uf3tP-1l0I3juc2sFUdpR90k9k-TMTZLJ3VLxdje/s1600/Screen+shot+2014-05-13+at+13.50.15.png" height="255" width="400" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiExkQc24j5P0Qb-YMDt662K_YE-TeoxMVn5yQAzRRBJnsdaKFnzDqtzwJxUN1-BacOfMLS65bRwBMIEj0aTZyUJUhk5VBdxFOnv73mtvv6fCghpkenMXkFK8KfVN7uuq_aBWM_llHxkF89/s1600/Screen+shot+2014-05-13+at+13.50.25.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiExkQc24j5P0Qb-YMDt662K_YE-TeoxMVn5yQAzRRBJnsdaKFnzDqtzwJxUN1-BacOfMLS65bRwBMIEj0aTZyUJUhk5VBdxFOnv73mtvv6fCghpkenMXkFK8KfVN7uuq_aBWM_llHxkF89/s1600/Screen+shot+2014-05-13+at+13.50.25.png" height="252" width="400" /></a></div>
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You can see from these closer screenshots that my brand is applied in the top left corner as the profile image, and this is also applied across other platform such as social media and any other networks that I am part of. This was, the brand remains consistent across both print and web, making it clean and more importantly clear. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjr77fev5V3WfQoeMYZwgYusTKLIeibCSWhtSd4oA9dgsVvKKuVwggbJOlOU9XciUY-jKuBL87rWpd3zxR7h7Zc1bS1QrDiDfisXX8ex0S9HS5Q7qisiONn4RTGQao9T3IbshbpBP7rnKa3/s1600/Screen+shot+2014-05-13+at+13.57.37.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjr77fev5V3WfQoeMYZwgYusTKLIeibCSWhtSd4oA9dgsVvKKuVwggbJOlOU9XciUY-jKuBL87rWpd3zxR7h7Zc1bS1QrDiDfisXX8ex0S9HS5Q7qisiONn4RTGQao9T3IbshbpBP7rnKa3/s1600/Screen+shot+2014-05-13+at+13.57.37.png" height="295" width="400" /></a></div>
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<b>Blog</b></div>
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I also have a blog which runs on tumblr, but is also linked up to my website, so when the link is clicked it takes the user straight over to the blog page. This blog is where I keep up to date with what I'm currently working on, where my work has been featured, and general bits and bobs that relate to my design. this means that although my website will only get updated occasionally, the blog will be constantly moving, giving users a reason to keep visiting the website....</div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-40088560520353337152014-05-22T05:20:00.001-07:002014-05-22T05:20:27.792-07:00Personal Branding _ Website <div class="separator" style="clear: both; text-align: center;">
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You can visit my live website by clicking the link below</div>
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to get a better idea of how it works</div>
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<a href="http://samlanedesign.co.uk/">samlanedesign.co.uk</a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJCFYRxxgrNduYfv1BDg8WHKd16YAvYJCEx6IIcC0IU2AqP4hJ9ZwdPaEwXxfdpAowPqj5sPmDvi2IltPrpqFVc4DWGDtKdK6x7t7BDOKe8t9g24qtvq3USdJyMKPLihUDlotKHq-cCCMU/s1600/Screen+shot+2014-05-13+at+13.02.21.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJCFYRxxgrNduYfv1BDg8WHKd16YAvYJCEx6IIcC0IU2AqP4hJ9ZwdPaEwXxfdpAowPqj5sPmDvi2IltPrpqFVc4DWGDtKdK6x7t7BDOKe8t9g24qtvq3USdJyMKPLihUDlotKHq-cCCMU/s1600/Screen+shot+2014-05-13+at+13.02.21.png" height="273" width="400" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipBTAt_SUJShNbMHHxozsa11b-GXqPCqhpBoGzuJM30htxHjd8AlLNFWtIeRbgU2IWDIxWVDxGiXSHyChOqCDDOdtx7sorZLPRtKmq9e4XbKga7CbhUXlLpian8vncLzX_Ewo2XaqGy9Zn/s1600/Screen+shot+2014-05-13+at+13.02.10.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipBTAt_SUJShNbMHHxozsa11b-GXqPCqhpBoGzuJM30htxHjd8AlLNFWtIeRbgU2IWDIxWVDxGiXSHyChOqCDDOdtx7sorZLPRtKmq9e4XbKga7CbhUXlLpian8vncLzX_Ewo2XaqGy9Zn/s1600/Screen+shot+2014-05-13+at+13.02.10.png" height="253" width="400" /></a></div>
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<b>Homepage</b></div>
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To fit in with the feel of my branding, I needed my website to reflect the brand. I'm currently using cargo to run my website on, which I have slightly edited the HTML to suit my needs. I just wanted somewhere that would display my work in a simple clean way, much like my physical portfolio will be doing. Just like the printed material, the 'Lane' logo sits in the top left hand corner of the screen, and this stays static consistently. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6-QQbgfdYzdPFQCaetpH5_FuDV_FUQfu_F0uBNklly6JOdUBzudnXnJRpZE7nXcueJ9gKcHmk2fwCJdthBjGhsNSfeEzz-6VV4KLx_59oe1arSipB4PXArLKB7oq3vACPxs-Oxa53BFBU/s1600/Screen+shot+2014-05-13+at+13.18.56.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6-QQbgfdYzdPFQCaetpH5_FuDV_FUQfu_F0uBNklly6JOdUBzudnXnJRpZE7nXcueJ9gKcHmk2fwCJdthBjGhsNSfeEzz-6VV4KLx_59oe1arSipB4PXArLKB7oq3vACPxs-Oxa53BFBU/s1600/Screen+shot+2014-05-13+at+13.18.56.png" height="272" width="400" /></a></div>
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<b>Navigation</b></div>
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The links sit down the left hand side of the page and just like the logo, never change. The space to the right of these is an open space which contains body copy, links and images depending on what I need to display across the website. You can see on the drawn on grid above how this works. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiif-5kJtGdSHQENwiQsQ3aSNTMLuB0ose_uRO2vsnQr4wnpzn4vGlGDc_Zt7gawuD0od1uyYL2AGHXBx6oT03YHEkKmbNSYkil2xcrFLnsfDJ9rX-Kr9OIov7hnCoPHTM8wrCIRaQ3A2y4/s1600/Screen+shot+2014-05-13+at+13.21.45.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiif-5kJtGdSHQENwiQsQ3aSNTMLuB0ose_uRO2vsnQr4wnpzn4vGlGDc_Zt7gawuD0od1uyYL2AGHXBx6oT03YHEkKmbNSYkil2xcrFLnsfDJ9rX-Kr9OIov7hnCoPHTM8wrCIRaQ3A2y4/s1600/Screen+shot+2014-05-13+at+13.21.45.png" height="286" width="400" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEgZvbQV39xkd2kKAVd6YthQKp6goDVXoDcCTcUaNwzhSrIUFKqtW3QCWfpKz4VrtsDbHbIFM1sKaYlMNayTpFGYBRspplpQWuIm_P_iqhqOSZ05_f4n4yHxgxFWSw-dM2zAW13cbqp8Ww/s1600/Screen+shot+2014-05-13+at+13.23.24.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEgZvbQV39xkd2kKAVd6YthQKp6goDVXoDcCTcUaNwzhSrIUFKqtW3QCWfpKz4VrtsDbHbIFM1sKaYlMNayTpFGYBRspplpQWuIm_P_iqhqOSZ05_f4n4yHxgxFWSw-dM2zAW13cbqp8Ww/s1600/Screen+shot+2014-05-13+at+13.23.24.png" height="252" width="400" /></a></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEQDyc8uBNn3H5LwQsUvcfkUaXaQN2mYASagm0uQgHdDKM1rCVluVaUKMjtv9slcOE-1JYMceKS9vQhxfGChG9sU9vIvOOyjcfqL0Mnpc-bmKNAfACGT1Sw_m4SEwNs2JgiW4wAa6GNWFQ/s1600/Screen+shot+2014-05-13+at+13.27.56.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEQDyc8uBNn3H5LwQsUvcfkUaXaQN2mYASagm0uQgHdDKM1rCVluVaUKMjtv9slcOE-1JYMceKS9vQhxfGChG9sU9vIvOOyjcfqL0Mnpc-bmKNAfACGT1Sw_m4SEwNs2JgiW4wAa6GNWFQ/s1600/Screen+shot+2014-05-13+at+13.27.56.png" height="253" width="400" /></a></div>
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Each project has an individual page and link which sits down the left hand side of the webpage. When you click onto a specific project, a black box appear over that to let the user know they are on that page. As for the project itself, there is a brief description of the project above the images, then the user can simply scroll down to reveal the images related to that project. The links and logo stay static, so when they reach the bottom of the page, they can click back on another project, or scroll back up the same project, or shortcut back to the homepage by clicking the logo. You can see how this works in a gif below....</div>
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<b> Moving Gif</b></div>
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This moving gif helps give you an idea of how the website looks, but you </div>
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can also visit it live by clicking here :- <a href="http://samlanedesign.co.uk/">samlanedesign.co.uk</a></div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-11907828167230386962014-05-22T05:18:00.001-07:002014-05-22T05:18:36.824-07:00Personal Branding _ Product Shoot<br />
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<b>Personal Stationary (Product Range)</b><br />
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I've recently been busy crafting my Stationary Range and other printed ephemera for my personal branding. It's pretty simple in concept and execution. I wanted my branding to be this way. I wanted it not to be a certain style, so I could go on to use it as a base palette and brand mark, that would fit with all of my work so that I could build the brands I create on top off. Above are some Edits that have come out the best. I'm still not 100 percent happy with them. I may have to re-shoot these, or just work more into the edited images. I wanted to make sure that the backdrop colour is consistent in every edit, so this needs to be attended to...<br />
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<b>Blind Embossed Business Cards </b></div>
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For my personal branding, I've decided to invest in a hand embosser that will mean that I can make quality looking business cards consistently, without having to send off to a printers, a spend a ridiculous amount of money. I'm pretty happy with how these have come out. I might play around a little bit more with different stocks etc, but theres something quite nice about the blind emboss on the white. </div>
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<b>Blind Embossed Business Cards </b></div>
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The Business Cards are Triplex printed, Embossed front and back. The blind emboss comes through to the back of the card reversed to appear as though the emboss goes all the way through the card. Underneath this, the details are printed. Pretty clean and minimalist which is exactly what I wanted. </div>
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<b>Poster Tube / Envelope</b></div>
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The Poster Tube and Envelope use a Manilla Brown Paper stock, which is used as well as the black and white stock to mix it up a little bit, whilst also keeping a clean professional look. Black Vinyl was applied to these to emphasise the brand. </div>
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<b>Stationary Range</b></div>
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The Stationary Range is made up primary of a mix of Ivory and China White GF Smith stock. The alternate Business Cards are triplex printed using a positive and negative variant of the same design / layout. I've decided to go with black on white stock and white on black stock. The front applied with vinyl and the back printed black on white, black on black. </div>
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For the rest of the stationary, the letterhead, invoice and compliment slip, the details are always printed in the bottom right hand side of whatever format the page is. The layout is pretty clean and simple to follow the whole idea of the brand. </div>
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Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-79081272612203769742014-05-22T05:17:00.004-07:002014-05-22T05:17:44.284-07:00Personal Branding _ Business Card Mock-ups / Tests<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhVysJTVPO2oTBlq3shKUfDhaXqCQ-rrFS0mwS4iKgwtN8sSz1Bm4CqPcH8v7UKK1DZ2U1CLBhqXF1mAISyb45BvcVcjvxlCy_4dNPaGXeXt-iOSrOr9uY-OqMr4-liTty4K8GF9_QQkAQC/s1600/Screen+shot+2014-04-30+at+12.09.34.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhVysJTVPO2oTBlq3shKUfDhaXqCQ-rrFS0mwS4iKgwtN8sSz1Bm4CqPcH8v7UKK1DZ2U1CLBhqXF1mAISyb45BvcVcjvxlCy_4dNPaGXeXt-iOSrOr9uY-OqMr4-liTty4K8GF9_QQkAQC/s1600/Screen+shot+2014-04-30+at+12.09.34.png" height="252" width="400" /></a></div>
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<b>Printed Mock-Ups</b><br />
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I created these a while back as a last minute effort to take to Design Manchester and hand out. These are just laser-jet printed on Bright White card, similar to what i'll be using but without much texture. I'm really happy with the general layout. I think it sits pretty well with the front and back of the business card so I'm pretty happy with moving forward with this design.<br />
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Pretty happy with this little test. Black Vinyl on Black Stock, sort of appears to look like a spot varnish and has a nice tactile quality to it to. slightly raised like a deboss. These are triplex printed so there is black stock on the outside with a white stripe down the middle. The thickness of this is good two, the three layers mean that the business card is stable and nice to hold...</div>
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<b>White on Black / Black on White </b></div>
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These are applied and crafted in the same way using Black and White vinyl onto Black and White stock. Again, I'm pretty happy with how these have come out for the initial tests. i'd be happy to give these out at the end of year show if the craft was a little more refined. I'm happy with the thickness of the stock, the vinyl application and print...</div>
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<b><br /></b>Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-89770802457674591202014-05-22T05:17:00.001-07:002014-05-22T05:17:12.062-07:00Personal Branding - Product Range<div class="issuuembed" data-configid="4770295/7665966" style="height: 328px; width: 525px;">
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<b>Product Range</b><br />
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Developing the full Product Range to be printed for the my Personal Branding. Pretty standard stationary that I might need along with a few additions...<br />
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<b>Stock / Specials</b></div>
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Product range is made up of a mixture of GF Smith Colourplan - Bright White and Ebony Black stock, with Both Black and White ink and Spot Varnish, which will be applied with Vinyl. I'll also be using a brown paper stock for the Envelopes, Notepad and Poster Tube, so this will be another texture that works with the Black and White. I've just purchased a custom hand embosser, which looks like the one in the image above. This will be used to emboss most parts that make up the stationary. </div>
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<b>Business Cards / Letterhead</b></div>
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I really like the idea of created this negative duplicate of my business cards in White and Black. I feel the simplicity works really well for my brand, and it also mixes it up a little bit giving out White and Black. The important documents such as letters and invoies will be printed on the Bright White Stock and also encased in the Brown Envelopes. Both will be embossed with the hand embosser...</div>
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<b>Postcards Portfolio </b></div>
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I will be making a few of these Postcard Portfolio's which are proposed to be given out at the End of Year show, and possibly sent out to various studios. I won't be doing this yet as I've just accepted a job, but I think they are good to have anyway just in case. It's a nice little touch to go alongside my full Portfolio at the End of Year Show, so people can take a bit of my work away with them if they decide they like it. </div>
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<b>Postcard Portfolio (Format)</b></div>
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The Format of the Postcard Portfolio will simple be a set of postcards that are bound together neatly using a metal acco fastener. These are really cheap, so it's good for printing on large qunatity and handing out, whilst still looking clean an professional. The postcards will be able to be taken out and pinned on a wall or used however the person feels nessacery. The postcards will be bound with a black stock front and back cover. </div>
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<b>Postcard Portfolio (Inserts)</b></div>
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The inserts (or postcards) of the mini portfolio will simple be laid out like this. A small section of copy in the top left will briefly explain the projects, then there will be two images from that project which best showcase the work. Here's an example from the 'Adventure' brief iv'e recently completed.</div>
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<b>Business Cards (Final Layout)</b></div>
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this is the final Layouts for my business cards. I will be doing some test with these to see what comes out best but I'm planning on applying Black and White Vinyl to Black and White stock to appear like a spot colour / varnish. I especially like the idea of black on black to make it appear as a spot varnish, then simply print black on black stock, which is then foiled with clear foil to give it a shine for the copy on the back. </div>
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<b>Envelope (Format / Layout)</b></div>
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I will be using the brown paper stock for the envelopes which will be embossed on the front. I'm playing around with the idea of having a white label which will start on the front of the envelop, containing the brand-mark, then move around onto the back to reveal the details and address...</div>
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<b>Notebooks</b></div>
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Likewise, the notebooks will be constructed from the same brown paper textured material, and be bound perfectly with black cloth. This will then be applied with vinyl and embossed...</div>
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<b>Letterhead / Invoice / Comp Slips</b></div>
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The layout for the documents is consistent and clean. The brand-mark, as always, sits in the top left of the page and the details sit in the bottom right of the page. The middle section is alway right aligned which allowed a clear band of space to form down the left hand side of the page, where the logo sits at the head of the page. This blank section is them pretty interchangeable and versatile, but it must always be kept to a clean layout, which sits on the grid that it is has been constructed on....</div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-91736201130093600002014-05-22T05:16:00.001-07:002014-05-22T05:16:38.354-07:00Peronal Branding - Development<div class="issuuembed" data-configid="4770295/7664479" style="height: 250px; width: 400px;">
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Personal Branding (So Far)</b><br />
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This is the Personal Branding that I came up with at the end of the second year / start of this year and I'm happy to work with it and craft it a little bit more until I'm fully happy with it to use as a solid identity. Currently, I'm using just the logo for all online presence as well as some makeshift business cards which again need to be pushed further. It's important to me that my branding is clean and clear and 'honest' if you like which relates to my personal statement. I wanted an identity which didn't really have it's own identity if you like. Obviously my branding needs to be a brand in itself, but I wanted it to be a fairly neutral look for my portfolio and everything else to sit on top of. At the end of the day, it's my work that should be what people base their opinion on, and my branding should be something that looks 'nice', but in no way takes on a particular style. It needs to be stripped back, simple and let the work do the talking, whilst also looking sleek, clean and professional.<br />
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<b>Branding Developement</b><br />
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The PDF above, is my initial stages of pushing my personal branding a little bit further in terms of having a bigger concept behind it and brand system for it to work around. Below I'll explain how I've pushed the brand on a little bit...<br />
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<b>Personal Statement</b></div>
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Heres my refined personal statement. I'm conceptually driven as a designer and I like to think that I'm always thinking creatively, in and outside of work. I believe of creating 'Honest' and 'Clear Communication'. This is important to me. I don't like to bullshit with clients and come up with concepts that are conceptual in a 'fine-art' kind of way. That's not what I'm about. I like to create communication that the target audience can engage with and fully understand. I also like to inject a little bit of humour and light-heartedness the work I create, when appropriate. I like to create 'Brand Stories' which make the target audience feel personal and individual. I do this by using the right tone of voice, and directing it at the right kind of people. </div>
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<b>Brandmark </b><br />
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My primary and only brandmark consists of only type. I've decided to use my Surname as the brandmark in order to simplify things and hopefully to make a lasting impression. As I think my last name is a lot more interesting that my first name, I think it would make people wonder what the name or company might be. I think the simplicity is good. It sort of says that it's honest and timeless design. Not sticking to the latest trend, and being confident enough in my abilities to make this decision.<br />
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<b>Typography</b></div>
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So as you can see here, a mixture of Minion Pro variants will be used for all typography around my branding. I will be using the same weight (8pt) for all my branded products too, apart form my brandmark of course. This will be a little nod to modernist groundings and instead to emphasise tittles etc. I will use either Bold, Regular or Italic. </div>
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<b>Graphic Designer & ______________</b></div>
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Graphic Designer & is the 'tagline' if you like to my brand. This will be used on all promotional material and will often change depending on what the target audience is and the context of course. Using this little brand system allows me to be a bit more loose with my branding. It can be professional, but can also be used in a more friendly, casual way, which helps show a little bit more personality...</div>
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<b>Graphic Designer & </b></div>
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As you can see above, this system is interchangeable, and I can start to be a little more playful with some of the ways it is used. When in a more casual context, it could relate to various different aspects and traits in my personality such as being Northern or being obsessed with Football. </div>
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<b>Imagery </b></div>
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I like the idea of pairing the traditional looking serif typography with vintage imagery, but using the copy in a more humorous and personal, up-to-date way, to keep this juxtaposition between traditional influences and modern style. I like the idea of this because it's very different to a lot of branding for designers or studios today which often uses sans serif, and often tries to be a bit over-elaberate with the branding, which ultimately shoeboxes them into a particular style. I think again, this is pretty honest in it's approach, and hopefully also shows a little bit of influence, humour and personality. </div>
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<b>Logo / Typography</b></div>
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You can see here how the logo and the typography work together and cohesively. I'm using different families of the same typeface to differentiate sections such as the website and email / phone number...</div>
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<b>Graphic Designer & Letter Writer </b></div>
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The concept can be applied even further relating to the stationary and different printed collateral. For example, on a letterhead, invoice and compliment slip, the tagline can change to what is shown in the image above. Clever, I know. </div>
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<b>Stationary </b></div>
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As you can see, the brand is easily and naturally applied to a basic range of stationary, with the intention to broaden this also. The type and layout has been laid out in a way which is consistant and snapped to a grid which never changes. You can see the logo is always the same size, and always sits in the top left of the printed item. The separate type can be moved around depending on the size and shape of the printed item...</div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-68304019827801879362014-05-22T05:15:00.001-07:002014-05-22T05:15:59.910-07:00PPP Personal Branding _ Mock-UpsI decided to make some mock-ups of the branding to see how it would look before I physically make it. I wanted to get a feel for how it will all work together...<br />
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-84983634241366908422014-05-22T05:00:00.000-07:002014-05-22T05:00:29.583-07:00Online _ Featured Work As well as in printed form, I have also had a decent amount of exposure of my work through design blogs and websites, particularly on my most recent projects which is really great. Here is the full list below (of which I know of) , linked to external sources so you can have a look at some of my work and what people are saying about it...<br />
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<a href="http://deface365.blogspot.gr/2014/05/sam-lane.html#.U2qPlihLpSV">Deface365</a><br /><a href="http://stealmag.com/architecture/86228.html">Steal Mag</a><br /><a href="http://www.designboom.com/design/wigan-little-theatre-identity-sam-lane-05-06-2014/">Design Boom</a><br /><a href="http://www.postim.fr/observatoire-project/52fdfd560a13510002000239-The-British-Independent-Film-Festival">Post IM</a><br /><a href="http://milkwithonesugar.com/2013/11/20/sam-lane-the-british-independent-film-festival/">MWOS</a><br /><a href="http://bretedward.com/the-british-independent-film-festival/">Bret Edward</a><br /><a href="http://www.stationeryoverdose.com/british-independent-film-festival/">Stationery Overdose (2)</a><br /><a href="http://www.stationeryoverdose.com/eleanor-finch/">Stationery Overdose</a><br /><a href="http://weandthecolor.com/phero-niche-perfume-brand-identity/31732">We and the Color</a><br /><a href="http://www.brandingserved.com/gallery/The-British-Independent-Film-Festival/9301599">Branding Served (3)</a><br /><a href="http://www.40fakes.com/2013/10/sam-lane/">40 Fakes</a><br /><a href="http://newgrids.fr/2013/10/11/phero/">New Grids</a><br /><a href="http://www.brandingserved.com/gallery/Eleanor-Finch-Photography/7963431">Branding Served (2)</a><br /><a href="http://www.brandingserved.com/gallery/anatoemy/6668303">Branding Served (1)</a><br /><a href="http://thewomb.nfnto.com/#!/post/57543441310/sam-lane">The Womb</a><br /><a href="http://jvnk.tumblr.com/post/57058472123/anatomy-london-based-restaurant-branding-by-sam">Jvnk</a><br /><a href="https://www.aliveshoes.com/blog/graphic_design_sam_lane">Alive Shoes</a><br /><a href="http://print.pm/post/47212913290/eleanor-finch-mobile-photography-branding">Print.pm</a><br /><a href="http://thedsgnblog.com/post/55603875809/designeroftheweek">The Design Blog (2)</a><br /><a href="http://visualgraphc.com/post/54462399737/eleanor-finch-photography">Visual Graphic</a><br /><a href="http://betype.co/post/46860331868/i-no">Betype</a><br /><a href="http://www.nomoredull.com/juice-purse/">No More Dull</a><br /><a href="http://www.typographyserved.com/gallery/H-A-I-R/3021153">Typography Served</a><br /><a href="http://samlanedesign.co.uk/">Defeed</a><br /><a href="http://designspiration.net/image/107760/">Designspiration</a><br /><a href="http://thedsgnblog.tumblr.com/post/24966458472/sam-lane-http-cargocollective-com-samlane">The Design Blog (1)</a><br /><a href="http://pinterest.com/search/?q=sam+lane">Pinterest</a><br /><a href="http://eatsleepdraw.com/post/25565183464">Eat, Sleep, Draw</a><div>
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Design Boom is probably one of the best online features that I got for the Re-brand I did for Wigan Little Theatre. DesignBoom is a pretty big design website and blog so being featured on here got a lot of attention over on my wesbite and behance. Eventually I started getting clients asking for work which is always good. It's come at a pretty bad time towards deadline, but i've managed to hold a couple of freelance projects off for a few weeks on the back of this feature and other online features. </div>
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Check out the design boom feature <a href="http://www.designboom.com/design/wigan-little-theatre-identity-sam-lane-05-06-2014/">HERE</a> to see what they had to say about me and my work.</div>
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Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-52797800305819646042014-05-22T04:25:00.001-07:002014-05-22T04:25:15.283-07:00Books & Magazines _ Featured WorkOver this last year or so, I've started to get quite a bit of work featured in printed Books and Magazine which is a really good feeling to have. It's also good for my personal development and promotion as the books are often available all around the world, and are kept in many different design studios. Below is the full list of Printed Features I have had up-to-date and then I'll go on to talk about some in particular...<br />
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YCN Student Annual<br />Book, 2014<br /><a href="http://www.ycn.org/awards/ycn-student-awards/2013-2014/the-student-annual">YCN</a><br /><br />Modern Space Design<br />Book, 2013<br /><a href="http://www.hightonebook.com/index.php">Hightone Design Book Cor.</a><br /><br />Layout Pioneer<br />Book, 2013<br /><a href="http://sendpoint.com.cn/">Sendpoints Publishing Co</a><br /><br />64GB<br />Book, 2013<br /><a href="http://www.victionary.com/">Victionary</a><br /><br />Corporate Design<br />Book, 2013<br /><a href="http://www.feierabend-unique-books.de/">Feierabend Unique Books</a><br /><br />Art in Book : Vol 2<br />Book, 2013 <br /><a href="http://sendpoint.com.cn/">Sendpoints Publishing Co</a><br /><br />Good Idea : Three<br />Book, 2013 <br /><a href="http://www.hightonebook.com/book/html/?488.html">Hightone Design Book Cor.</a><br /><br />[BranD] Magazine<br />Issue 04, 2012<br /><a href="http://sendpoint.com.cn/">Sendpoints Publishing Co</a><div>
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On the back of winning the YCN, I also had the chance to feature the work in their student annual for 2013/14. This was a great opportunity to get my work out into the open and was nice to receive a hard copy of the book and see it in printed form.</div>
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<br />64GB is a 250-page beast of a book that features (you’ll kick yourself) 64 Great British individual creatives and studios considered to be at the forefront of the design industry. There’s a handful of names in there you’ll definitely know, but a whole heap of lesser-known designers to whom Viction:ary have given some much-deserved attention. So even if the memory card-esque exterior doesn’t necessarily float your boat (the link does seem just a little bit tenuous) be assured that the content is still well worth your time.<div>
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The book got a good write up on a lot of design websites and blogs, one of which being Its Nice That which is all brilliant exposure for me personally...</div>
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Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-75600622541450975472014-05-22T04:14:00.004-07:002014-05-22T04:14:49.590-07:00Erik Kessels & the Trip to Amsterdam<div class="separator" style="clear: both; text-align: center;">
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<b>Creative Networks Event</b></div>
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I recently worked on the Creative Networks Branding for the Erik Kessels talk at Leeds College of Art, which you can see in the image above. After the talk itself, I got talking to Erik about his work, as I am a huge fan. He was also talking about the posters I created for the event and then he actually invited down to look at his studio in Amsterdam which was incredible. </div>
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On the back of this, we decided to go on a research / leisure trip to Amsterdam for a few days over the Easter period...</div>
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<b>KesselsKramer Studio</b></div>
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The visit to KesselsKramer was brilliant and was massively inspirational of my own personal future plans. It made me realise that we don't have to stick to the UK and theres loads of awesome things going on around europe and the world. I would love to work in a place like this one day, especially because I really love Amsterdam as a city too. The lifestyle and work combination is desirable. </div>
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We got given a tour around the studio itself by Erik's secretary and it is brilliant! It's located inside a renovated old church so the fixtures and fitting and unbleivable. They had also built these treehouse structures where at different levels they had different work stations. Such an amazing creative place to work in. We managed to also have a sneaky look at some of the work they were currently working on, as you can see in the top photo. The bottom photo is the Door Knocker on the front of the church. </div>
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Really appreciate the fact that Erik invited us over, and this has really helped to inform my decisions about working in the future...</div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-66565273667869027412014-05-22T04:00:00.000-07:002014-05-22T04:00:06.432-07:00Uniform _ Job Offer<div class="separator" style="clear: both; text-align: center;">
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<b>Junior Designer</b></div>
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Towards the end of my second placement at Uniform they actually offered me a full time position to join their design team as a Junior Designer starting in the summer which I was super happy to accept! </div>
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I really love the kind of work they produce, I feel that it has synergy with my own work and my ambitions and I'm looking forward to going into industry and starting an actual career. </div>
Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-87017137762983243662014-05-22T03:56:00.001-07:002014-05-22T03:56:30.097-07:00PPP _ End of Year Presentation <div class="issuuembed" data-configid="4770295/7959691" style="height: 250px; width: 400px;">
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PPP End of Year Presnetation</b><br />
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Throughout my last ever PPP Presentation, I wanted to take everyone on a journey from the start of time here at LCA through to where I'm at now. I did this by showing previous work and picking out positives and negatives out of each year to bring me up to where I am now, ready to go into industry.<br />
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After this, I talked a little bit about some work that I've creating this year and how it reflects the direction I want to head in as a designer. I also talked a little bit about my future, my job at Uniform, which as a Junior Designer will start in the Summer, and also about moving out of Leeds and into Liverpool. Finally, I talked a little bit about even bigger future plans about maybe setting up a smaller studio with a couple of other people on the course...<br />
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<b>First Year - Learning The Basics</b></div>
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First Year was all about learning the basics of Graphic Design, a lot based around Type and Grid and learning the rules before being able to break them. This learning curve was a steep one, and one that has helped inform my practice today....</div>
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<b>First Year - Following Trends</b></div>
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First year I also started to follow trends within Graphic Design which is not a great thing to do. However, I was glad I did this because it helped me to find a good sense of asthetics within the design and what looks good and what doesn't, even if the design was essentially pointless and not really viable, it was still helping to improve my eye for design which I'm thankful for...</div>
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<b>Second Year - Branding</b></div>
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I fell in love with Branding in a second year, and this is when my specialism started to emerge. However, the kind of branding I was creating was a lot stronger than previous work but was also still lacking a little bit conceptually which I started to build on towards the end of second year through workshops and personal development etc...</div>
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<b>Second Year - Republic Job</b></div>
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I talked a bit about the part-time job that I had in second year. i used to work every Friday as a menswear designer for fashion brand, Republic. Here is some examples of the kind of work I was creating which is a million miles away from the work I do now, or the work I wanted to be doing. This job was really beneficial to me because it helped me learn where I didn't want to work in the future...</div>
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<b>Second Year - YCN Award</b></div>
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I also talked briefly about the YCN Award that I won in the second year, this was a huge confident boost to know that the work I was creating was on the right lines, good enough to win awards...</div>
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<b>Second Year - Concepts</b></div>
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I started to develop conceptual design more towards the end of the second year and I set myself a benchmark with this brief i did for The British Independent Film Festival. This is when my design started to become more concept led, including a lot of copy writing and a whole cohesive brand experience rather than just a single brand mark applied over and over...</div>
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<b>Third Year - Concepts</b></div>
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I then went into third year and how I built on that last brief of second year to use it as a benchmark to then go on and build brands that are more cohesive and extensive...</div>
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<b>Other Areas of Design </b></div>
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I talked about other areas of design I've delved into this year such as spatial design and digital design and video, areas I want to pursue in the future...</div>
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<b>Liverpool & Uniform </b></div>
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I then went on to talk about starting my new Junior Designer Role at Uniform and moving from Leeds to Liverpool! </div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-8077602601855348852014-05-22T03:27:00.000-07:002014-05-22T03:27:36.602-07:00Uniform _ 2nd Placement _ Week 1 Work Diary As the work I created at Uniform is pretty confidential relating to external clients, I'm not really allowed to post any images or work that I did create whilst I was there. Instead I'm including a couple of images from my instagram which helps give a taster, then describing some of the work that I worked on whilst on this placement.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJTeMy1uYCdBRJU5C78vPl3cbSrTpq1LjhJAM0ZFUIcm8TxHzzfGsMMryCFOT9OOSvo_g8QcvWpK94KSmYyrH7jnpbJy5GJ0U04NpzTH9B1Xgem4cGit8nsES54KiIpwpF0ZK3wHBp0YR5/s1600/Screen+shot+2014-05-22+at+10.35.48.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjJTeMy1uYCdBRJU5C78vPl3cbSrTpq1LjhJAM0ZFUIcm8TxHzzfGsMMryCFOT9OOSvo_g8QcvWpK94KSmYyrH7jnpbJy5GJ0U04NpzTH9B1Xgem4cGit8nsES54KiIpwpF0ZK3wHBp0YR5/s1600/Screen+shot+2014-05-22+at+10.35.48.png" height="320" width="319" /></a></div>
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<b>It's Liverpool </b><br />
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It's Liverpool is the brand of the city of Liverpool. I was asked to work on some concepts to re-invent the brand that will be applied across the whole city. In the image above you can see some of my concept work, I thought about the idea of creating shapes that would be brought together to form the 'L' of the Liverpool. I also had the idea of creating a window out of the shape of the 'L'. This could then be interacted with, with photographic imagery, colours, illustrations, making it a truly versatile brandmark...<br />
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<b>Ceri Hand Gallery</b></div>
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I also worked on creating some custom press invites for an Art Gallery who are based in London called Ceri Hand Gallery. This was a more straight forward brief, as Uniform had previously created the identity for the gallery, it was a case of following the brand guidelines to create an invite for the latest exhibition. I also picked up some skills here because I had to work with a real client in order to tweak the design. And although it was only an invitation, it was the first brief that Uniform let me take control of on my own with no help from any of the other senior designers which was pretty good! </div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-46303692737683777782014-05-22T02:57:00.001-07:002014-05-22T03:27:58.210-07:00Uniform _ 1st Placement _ Summer DiaryThis week I returned back to Uniform, a creative agency based in Liverpool for another 2 week long placement. This was a follow up from the 6 weeks that I did over last summer and as I really got on well with the people who work there and really appreciated their work, I wanted to impress as well as I could in order to put me in the best possible place to get a longer-term.<br />
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As I realised that I didn't blog any work from the 6 weeks I did over summer, I thought I'd start by talking a little bit about that...</div>
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<b>Who are Uniform?</b></div>
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Uniform are an independent creative agency based in Liverpool UK. They specialise in creating brand stories for clients including large scale campaigns across both print and web based media. </div>
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<b>Why I am here?</b></div>
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I initially contacted Uniform because I was looking do do a placement at a studio that I really liked the work of. I contact a couple of studios in Manchester that I liked, a couple in Leeds and Uniform in Liverpool. Out of the 5 different studios, I realised that Uniform is the kind od place that I would like to work in the future. Their design is inspirational, and something that I would be able to push my career in the right direction...</div>
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<b>Interview Stage</b></div>
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I went through an interview stage in the scary boardroom with the Creative Director and Head Designer. I talked through my portfolio, which was digital at the time, and also took in a few physical samples. Looking back I knew that I was nowhere near prepared and it's kind of embarrassing the way I presented and what I presented thinking back, but they obviously seen something in me to give me a 6 week paid placement over last summer...</div>
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<b>Concept / Development</b></div>
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Throughout this placement, I was really happy that I had the chance to work on some large scale briefs, one of which was for the Football Association (FA). I really understood the importance and level of concept development that went in to each and every brief and it was all amazing experience being part of this buzzing creative environment where every shares ideas for the ultimate end goal...</div>
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<b>Pitching to Clients</b></div>
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I also had the chance to be involved in the process of pitching to clients. Although I didn't actually go own to London to pitch to the FA, I did have the responsibility of putting together one of the pitch presentations, which was nerve racking at first, but again all good practice and fun...</div>
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<b>Imagine the Impossible </b></div>
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Probably the biggest brief I worked on was a wall mural in the Kitchen of Uinform Headquarters. This was to commerate the end of year earning presentation and new studio space which they had not longed moved into. I worked with one of the senior designers on this project, using stencils to apply the designs onto the wall, then painting...</div>
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Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-37923012906390295352014-02-05T04:55:00.001-08:002014-02-05T06:38:29.016-08:00PPP - Manifesto Notes<div class="issuuembed" data-configid="4770295/6613565" style="height: 283px; width: 400px;">
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<b><br /></b><b>Possible Manifesto Points</b><br />
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- Keep Calm & Stop overusing this design<br />
- Collaberate. Often.<br />
- Innovate & Communicate.<br />
- Hard Graft. Always.<br />
- Stay up North.<br />
- Fuck the Haters. Get your head down, work hard, fuck em.<br />
- Be Open & Straight Talking.<br />
- Dream Big. Overused Phrase but if you don't try you never know.<br />
- If you Don't ask, you don't get. (don't be afraid to ask people stuff)<br />
- Relax, Let Creativity Breathe.<br />
- It's Hip to Be Square. (in other words, don't follow trends)<br />
- Football is Brilliant.<br />
- Honest is the best policy.<br />
- Travel. Regularly.<br />
- Healthy Body, Healthy Brain.<br />
- Don't wait for Permission.<br />
- Do Stuff & Keep Doing Stuff.<br />
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<b>Bucket List </b><br />
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- Meet Peter Saville<br />
- Make a Legit Typeface<br />
- Get a Degree<br />
- Get a Job<br />
- Write a book<br />
- Put on an Exhibition<br />
- Move to Tokyo (for a bit)<br />
- Get commissioned to design the new Manchester United logo<br />
- Fly to the Moon.<br />
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<b>Final Manifesto of Life </b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjeNP_nbA1oxGE8fUlJsGrk1im45SLfIcsANZY3wdwh-LeIcv_n8jieCzD1l47cHESpeJmrZMAXDqZ3lb4V6c6k3d2BkiFja1S-oCpnbjsc-Mm-w1nzODU1LoEfzQW4j-rIl4dY9APJwEAQ/s1600/Screen+shot+2014-02-05+at+13.12.34.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjeNP_nbA1oxGE8fUlJsGrk1im45SLfIcsANZY3wdwh-LeIcv_n8jieCzD1l47cHESpeJmrZMAXDqZ3lb4V6c6k3d2BkiFja1S-oCpnbjsc-Mm-w1nzODU1LoEfzQW4j-rIl4dY9APJwEAQ/s1600/Screen+shot+2014-02-05+at+13.12.34.png" height="282" width="400" /></a></div>
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<b>01. Collaborate. Often. </b></div>
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Collaboration has become a key part of my practice of late. I feel that developing working relationships with people from different artistic backgrounds and building those relationships so that individual people can be utilised for their skills is a good way to create a higher standard of finished work. That is the way that agencies work, so implementing this into my practice now is a good way to practice the transition. </div>
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<b>02. Hard Graft pays off </b></div>
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It really goes without saying to work hard, but this is something that I truly believe in. If your willing to put the work in and work overtime, all of the time, then thats half of the hard work done already. It's important to be skilled, but without hard work, its useless. </div>
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<b>03. Innovate & Communicate </b><br />
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I believe that you should always push boundaries and to be innovative wherever you can be. Every creative problem and brief is an opportunity to be innovative and this is my outlook on Graphic Design.<br />
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<b>04. Stay up North </b></div>
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I plan to stay up North for at least the early stages of my carreer. A common misconception to student designers is that they have to flock to London to find work, but that's not the case. I feel proud to be from the North of England, and want to be part of the growth of the Creative Industries up here. </div>
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<b>05. Be Open & Straight Talking</b></div>
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I believe that being honest gets you a long way, whether this is in everyday life or within a business or talking to a client. I strive to be straight-talking with people and work on a no bullshit ideology. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdz9vp3jmVLpKB0HgzGPUWNAjm9zcacPyQYl33eAHXSOwzVDvS6XQUUVTKp2DN2m6GIyzARlUv6BDHNRTmVaIYSjU1QlLSaVBJQNbf7QRvXvJrfEsLovKfEsbe2EB1cNxRr0uHi9jK__RC/s1600/Screen+shot+2014-02-05+at+13.13.38.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjdz9vp3jmVLpKB0HgzGPUWNAjm9zcacPyQYl33eAHXSOwzVDvS6XQUUVTKp2DN2m6GIyzARlUv6BDHNRTmVaIYSjU1QlLSaVBJQNbf7QRvXvJrfEsLovKfEsbe2EB1cNxRr0uHi9jK__RC/s1600/Screen+shot+2014-02-05+at+13.13.38.png" height="280" width="400" /></a></div>
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<b>06. Dream & Think Big</b></div>
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Another point which might sound a little bit cliche, but I think that if you don't dream big then there is no possible chance that you will be able to achieve big. I believe in setting big life goals and trying to follow them through. This also relates my practice. Always imagine the impossible when it comes to any creative challenge. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEie0wthY-d9TlaEeXJOgmc2H0DKltWTIRQDrPgi43uUHa6OUtVjkgYZWPZRAVvhIP3aA7PiVGEtsNpTfmcQKVLj7rKum9ANvQU8g17haUx030Tigr_YEpdFiPNxmw4L1svRlnWSMF0n84eI/s1600/Screen+shot+2014-02-05+at+13.13.46.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEie0wthY-d9TlaEeXJOgmc2H0DKltWTIRQDrPgi43uUHa6OUtVjkgYZWPZRAVvhIP3aA7PiVGEtsNpTfmcQKVLj7rKum9ANvQU8g17haUx030Tigr_YEpdFiPNxmw4L1svRlnWSMF0n84eI/s1600/Screen+shot+2014-02-05+at+13.13.46.png" height="281" width="400" /></a></div>
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<b>07. Good design isn't hip</b></div>
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I've found that good design is certainly not hip, and i've found this out the hard way. I feel that a lot of designers try to please their peers and whats 'trendy' at the time and forget that every client is different, therefore will need a unique approach to their problem. You can't just stick some wavvy type on it and expect it to work for anybody. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWyRVjnpOtcDdG2ZHY_a_wELMZzGP3f2iYu44g0OBEVtVYtwlwSzq5OAmZW8xBG0ef6fqcr80mwek4UYJkH0XVU-cgvgjWqCxEGAhy8tmboXvIKjQJJZNZiGDzsWHMHHLTSBzvCXYQ6VKC/s1600/Screen+shot+2014-02-05+at+13.13.50.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWyRVjnpOtcDdG2ZHY_a_wELMZzGP3f2iYu44g0OBEVtVYtwlwSzq5OAmZW8xBG0ef6fqcr80mwek4UYJkH0XVU-cgvgjWqCxEGAhy8tmboXvIKjQJJZNZiGDzsWHMHHLTSBzvCXYQ6VKC/s1600/Screen+shot+2014-02-05+at+13.13.50.png" height="281" width="400" /></a></div>
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<b>08. Branding is beautiful</b></div>
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I've found over the past three years that my labour of love lies in branding and creating powerful brands for other people. I feel that there is something special about creating brands and campaigns which excites me and makes me want to get up in the morning.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbLdzBEKw8Ily8ROnFzA19uZVT9pDt2D8Pq3A1nHnYO2qnq49JJJt2lkkLjYnc0wTPVba4v4JX-DT6pvaSn042XbopY53-KCOev_z7HSH6ScomSRHghSvAnana7ieWJFAiWEJiE3TOc0zV/s1600/Screen+shot+2014-02-05+at+13.13.54.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbLdzBEKw8Ily8ROnFzA19uZVT9pDt2D8Pq3A1nHnYO2qnq49JJJt2lkkLjYnc0wTPVba4v4JX-DT6pvaSn042XbopY53-KCOev_z7HSH6ScomSRHghSvAnana7ieWJFAiWEJiE3TOc0zV/s1600/Screen+shot+2014-02-05+at+13.13.54.png" height="280" width="400" /></a></div>
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<b>09. So is good type</b></div>
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On the back of the last point, Great Typography is another passion of mine, and something that I have a soft spot for. Typography is communication is it's most purest of form. It is human language written and that is something that makes is instant and beautiful. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4Jgge38iEbRzkizX3hdG5nqBAtFYqpA85s3S2hY-6-x5qMF-lPThgbc5HQK_x57lFaPGndMIwXNn_eenEPMkrKy7iknNR25xg_mRIescK6qwHJNj2yvAoOXU6udjs6y9P6CON51zpseja/s1600/Screen+shot+2014-02-05+at+13.13.59.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4Jgge38iEbRzkizX3hdG5nqBAtFYqpA85s3S2hY-6-x5qMF-lPThgbc5HQK_x57lFaPGndMIwXNn_eenEPMkrKy7iknNR25xg_mRIescK6qwHJNj2yvAoOXU6udjs6y9P6CON51zpseja/s1600/Screen+shot+2014-02-05+at+13.13.59.png" height="225" width="320" /></a></div>
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<b>10. Football is brilliant </b></div>
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Not really related to design in any way, but Football comes a close second underneath my love for design and this is something that is part of my life and will continue to be part of my life throughout my career. If I'm lucky, i'll get to work on football related briefs too. </div>
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<b>Bucket List </b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBqy5DwglmYcAuoQjbIAFM4GFQHHIwgo0s70Km596hddlMBme8KchgppDremA_gXvvdw-7GOC5b-BQ5jnD3DOcwYyfAIwaW529AgAkUQyokWdVoz80zMt0X7NbT9Z0LHzs8Rj70_2AWzLM/s1600/Screen+shot+2014-02-05+at+13.14.04.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgBqy5DwglmYcAuoQjbIAFM4GFQHHIwgo0s70Km596hddlMBme8KchgppDremA_gXvvdw-7GOC5b-BQ5jnD3DOcwYyfAIwaW529AgAkUQyokWdVoz80zMt0X7NbT9Z0LHzs8Rj70_2AWzLM/s1600/Screen+shot+2014-02-05+at+13.14.04.png" height="281" width="400" /></a></div>
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So here's my Bucket list, with a couple of points on the list from when I was a little 'un, all the way up to being a working proffesional. As you can see, some of them are more ambitious than others. </div>
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I've managed to tick off a few things on the list and hope to keep ticking off and extending this in the future.<br />
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-58553242510229167042013-11-03T04:30:00.001-08:002013-11-03T04:30:44.459-08:00Design Manchester _ 31/10/13<b><u>DM13</u></b><br />
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On thursday this week, I managed to get down to Design Manchester which is an originative week-long festival, celebrating creativity, collaboration and inclusivity in the worlds of art, design, illustration, animation and photography.</div>
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It was held within the condiments of the beautiful architecture of Manchester Town Hall, which made the event all that more special. The event was curated by ambassador Malcolm Garrett, and consisted of a series of inspirational talks, interactive workshops and evening events, on the theme of longevity, held within the town hall. The festival was kindly supported by GF Smith and Design Week which meant free goodies was on offer too! </div>
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I was looking forward to the event as I was interested in hearing the opinions and stories of some highly recomened designers such as Mark Farrow and Peter Saville (my all time favourite designer) as well as some advice from upcoming, current and exciting designers like Kate Moross & Colophon Foundry. </div>
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The theme for the fetival was "Longevity" and was looking at how design can be built to last. Timeless.</div>
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<b><u>Andrew Shoben of 'Grey World'</u></b><br />
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Andrew Shoben is the founder of Grey World who create interactive Installations within the City. Here's a vide of him talking about it, like he did to us....</div>
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He was talking about how he liked "Public Art" and the fact that you have to break down the gulf and class separation in communicating with the everyday public, which is much like graphic design in general.<br />
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He thinks everybody should be generating quick ideas and ways to communicating and interacting with the public without a massive budget.<br />
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The audience is not un-educated or educated - ITS EVERYONE!<br />
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<b><u>Park Bench </u></b><br />
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He commented on how he liked working with park benches because thats the staple part of the public. You sit on it, eat your lunch, and the entire city is engraved on the bench.<br />
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He also talked about how people pre-determine what public art is. Public art is a bronze statue, something that represents history, but this needs to stop! and often if he's been commissioned a piece, the people have already pre-determined a "cross" on the floor where it will go.<br />
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Grey world is named after the "grey" places and creating work for them.<br />
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He likes the idea of making this random connection with strangers.<br />
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Interactive Public Art needs to have a clear name also to interact with the audience.<br />
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To create work that has longevity it needs to be clear, really simple and instantly connect with an audience.<br />
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<b><u>Kate Moross</u></b><br />
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Kate Moross is an established graphic designer, illustrator and art director in her own right. She describes herself as a jack of all trades! and likes to keep pushing herself, experimenting, learning new things. "Blagging It" a bit. </div>
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She believes you should do anything and everything you want to! Just do it! </div>
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She mentioned how Myspace and MSN Messenger was the first thing that got her into coding and design. You could hack myspace and design it to anyway you wanted to. Which is true because this is the platform that i had first contact with coding and design for web if you like. </div>
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She likes to "Make Music Look Good" and as she revolves around the music industry, she finds that this is her job title. </div>
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She encourages Collaberation all the time! Thats the future! </div>
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Promo CD's are the current way forward in music. Everyone needs a promo magazine. Not evenyone can afford to produce vinyl - it's expensive. </div>
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She also has moved into creating music videos for artists and "visualisers" which is basically a music video with no people in. </div>
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The Insect video she made or Simian Mobile Disco cost around £350 to make. </div>
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Both music and Design is about "illusion"</div>
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MAKE YOUR OWN LUCK!</div>
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Have No fear, Failure is Important. </div>
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Sometimes things don't happen for you, just keep going! </div>
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If you don't know how to do something, LEARN IT! why not? nothings stopping you. </div>
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IMPROVISE!</div>
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Be open with clients and collabertors. Let them know exactly what you want to do and give them your ideas from the start. Be honest! Put it all on the table. </div>
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Your not a STUDENT, Your a DESIGNER!</div>
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Over-deliver every time and consistantly. Smash it! Don't be lazy! </div>
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Artwork becoming an exhibition and part of the surroundings (good for interactive briefs)</div>
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<b><u>Colophon Foundry </u></b></div>
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Their name means "The Friendly Understanding" which represents each other and their clients. </div>
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Collaborators are:</div>
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Benjamin Critton</div>
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Studio Mackgill </div>
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Alsion Haigh</div>
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Anthony Burill </div>
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Relative Faux - A Monospace Typeface (each character is same width)</div>
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Pitch 11, 12, 13 which means how many characters are in an inch. </div>
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Each letter from Light to Bold takes up the same space, just gets darker and bolder. </div>
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<a href="http://www.colophon-foundry.org/images/reference/apercu/About-Ap-2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://www.colophon-foundry.org/images/reference/apercu/About-Ap-2.jpg" width="400" /></a></div>
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Apercu - First Full Type Family </div>
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Apercu is inspired by Gill Sans, Franklin Gothic, Johnson. They take this classic fonts and hint at something new by remoulding them. </div>
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Creating a small spec catalogue was important to create some sort of physical way of displaying rather than just a typeface digital download. </div>
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<a href="http://asset1.itsnicethat.com/system/files/122010/4cf8f9110731397a6e0036fe/img_col_main/Specimen-Z.jpg?1354606296" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="225" src="http://asset1.itsnicethat.com/system/files/122010/4cf8f9110731397a6e0036fe/img_col_main/Specimen-Z.jpg?1354606296" width="400" /></a></div>
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Apercu Type Spec book. Really nice! </div>
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Type Spec Books with Type measuring guide and a pack of 'things'.</div>
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SCION GALLERY </div>
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Typeface based on stencils - Monsten - Monspaced Stencils</div>
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Based on the Plastic Stencils you get as a kid. </div>
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<a href="http://www.colophon-foundry.org/images/reference/monosten/monopostcard.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="231" src="http://www.colophon-foundry.org/images/reference/monosten/monopostcard.png" width="400" /></a></div>
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Laser cut massive floor rug with the idea of kids ruining the floor underneath. </div>
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Idea to make "Hidden" typeface that can be printed with pop out stencils - GOOD IDEA!</div>
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Value Sans & Value Serif - Value Serif is based from drawing over the top of value sans to create a new typeface.</div>
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Castledown - an alternative to comic sans - a typeface for children. based on joined up handwriting aiming to learn kids how to write. </div>
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<b><u>Mark Farrow </u></b></div>
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Teenage hobby of collecting tropical fish. He used colours found on tropical animals that you wouldn't normally put together to create colourways in design - Interesting Idea. </div>
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His interest in music come before his interest in design. He worked in record stores that people like tony wilson and peter saville used to nip in - got into it that way. </div>
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Formed alliances at the record shop and was asked to do a record sleeve for "Stockholm Monsters - Fairytales" </div>
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- for this he found old typefaces in books in the library and cut them out and merged together. Made a couple of letters himself that he couldn't find. </div>
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He says theres no rivalry between him and Peter Saville - there never was.They was four years older so he sort of looked up to them. </div>
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He wasn;t cut out for college and learning - wasn't cut out for working in a studio that didnt belong to him. </div>
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He worked for a bit at some studios in london with the idea that he'll do the work much better than anybody already there. </div>
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Got a Pet Shop Boys link through is first job. He went against the grain of what was happening at the moment by creating a plain white cd cover with minimal packaging. </div>
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<a href="http://sleevage.com/wp-content/uploads/2009/04/pet-shop-boys-yes_cover.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="http://sleevage.com/wp-content/uploads/2009/04/pet-shop-boys-yes_cover.jpg" width="400" /></a></div>
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PSB - YES was fundamentally made for an iphone and itunes logo so had to be not intricate. simple in design. </div>
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Each box represents a different track. </div>
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<a href="http://www.creativereview.co.uk/images/uploads/2008/04/spiritualized1_lo.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="272" src="http://www.creativereview.co.uk/images/uploads/2008/04/spiritualized1_lo.jpg" width="400" /></a></div>
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Created this idea of medicine through music. Cd's was popped out of a big pill packet. this all stemmed from the quote </div>
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"Music is medicine for the soul"</div>
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He could have fun with the copy and stuff for example "IF this docent work try this (another album)"</div>
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<b><u><br /></u></b>Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-68106154105815123502013-11-02T05:36:00.002-07:002013-11-02T05:36:15.088-07:00Self Branding _ Business CardsI recently made some Business Cards myself as a last minute effort before visiting Design Manchester, which is a new Design Festival in Manchester, which I figured might be a great place to network and that's impossible without some sort of Business Card to hand out.<br />
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As I'd changed my self-branding from last year, I wasn't comfortable in handing out my old business cards, which is why I created these. They are triplex printed on bright white and pure black stock. They are laser printed which is not ideal, but okay for a last minute job. I don't want to spend a lot of money getting my business cards sent out to a printers, just incase I fall out with my branding before now and the end of the year, so these will do for now.<br />
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<b><u>Triplex Printed</u></b><br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqt3RPRn7UFcjoWHGhi7WJKiHvf8wS8BWgyaXWj8uNIWSGL9duQxxSYUU192oJEHY7sD4seDVgzZjZd0jyjKcA4iDu81-bAm0jK_Yl3xBGQ6j0whRVErCEgR8xhFHl45DL3VyTE2CWXfEv/s1600/Screen+shot+2013-11-02+at+12.33.46.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="262" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqt3RPRn7UFcjoWHGhi7WJKiHvf8wS8BWgyaXWj8uNIWSGL9duQxxSYUU192oJEHY7sD4seDVgzZjZd0jyjKcA4iDu81-bAm0jK_Yl3xBGQ6j0whRVErCEgR8xhFHl45DL3VyTE2CWXfEv/s400/Screen+shot+2013-11-02+at+12.33.46.png" width="400" /></a></div>
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<b><u><br /></u></b>Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com1tag:blogger.com,1999:blog-5117703572762399359.post-43793169772582262712013-10-09T13:21:00.000-07:002013-10-09T13:21:05.215-07:00PPP Presentation <div class="issuuembed" data-configid="4770295/5136120" style="height: 600px; width: 400px;">
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<script async="true" src="//e.issuu.com/embed.js" type="text/javascript"></script><b><u>
10 minute presentation</u></b><br />
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The Start of year presentation is split into three main sections;<br />
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- Interning<br />
- Briefs<br />
- COP3<br />
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<b><u>Interning</u></b><br />
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To start the presentation I talked very briefly through some of my work created during my 6 week placement at Uniform Brand & Communications Agency, based in Liverpool and then went on to look at some important things I've learnt whilst being with uniform.<br />
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<b><u>Briefs</u></b><br />
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I talked through the main selected 8 briefs that I'm taking on this year with a brief overview of the brief title and objective as well as some imagery to show some background information on each of the briefs I'm taking on, along with visuals and ideas on where the creative challenges will be and what they might lead to.<br />
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<b><u>COP3</u></b><br />
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The third and final section of the presentation was discussing COP starting with my dissertation question and splitting off into the 5 main sections of research that I have been undertaking over the summer; including visual aids to help explain. I finished the presentation with explaining a brief idea of what I might create from this research on the practical side of my dissertation; brand guidelines.<br />
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-75464990136346188112013-05-30T15:25:00.002-07:002013-05-30T15:25:28.551-07:00OUGD502 - Final Website - CodedToday I managed to get my website coded properly. I had to take a slightly different approach than my original concept just for the meantime. I needed to create something that I was capable of coding myself for now, before I may outsource for a better one in the future.<br />
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The conept for this was simple. I wanted a yellow nav bar the the bottom left of the page with a full bleed slideshow of images in the background.<br />
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgl7ZeE7AaJf0S8W3KOSlE1wjsBeywgjFEUREuKifn3vt4u_OYuZHwq0aNWjx10PL1bxDXP0vrhazqrS0SOni0sndki_RC_VaSv6_4vxoFoeCb1fQXPAz9SBssXqCi7wTq9Ksh6P71MSsaR/s1600/Screen+shot+2013-05-30+at+23.14.50.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="253" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgl7ZeE7AaJf0S8W3KOSlE1wjsBeywgjFEUREuKifn3vt4u_OYuZHwq0aNWjx10PL1bxDXP0vrhazqrS0SOni0sndki_RC_VaSv6_4vxoFoeCb1fQXPAz9SBssXqCi7wTq9Ksh6P71MSsaR/s400/Screen+shot+2013-05-30+at+23.14.50.png" width="400" /></a></div>
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The website folder has the three pages in there. Home (Index), About and Contact. There is also three more links in the nav bar which is to twitter and behance and a interactive PDF which pops up. </div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHpp1crJp0JdNyYEdC729_zYwSZcIIAp6cPgU98MCtH9fOwIs-J36mirjdJmgydYmO9mwj4QyGXZX8TDHBzCwZ_iu83Zh5elXqFxUSFzkJ3DNXhamZGIMjhjWyBpYnU4rOvGO4KwkrIJhC/s1600/Screen+shot+2013-05-30+at+23.15.05.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="352" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHpp1crJp0JdNyYEdC729_zYwSZcIIAp6cPgU98MCtH9fOwIs-J36mirjdJmgydYmO9mwj4QyGXZX8TDHBzCwZ_iu83Zh5elXqFxUSFzkJ3DNXhamZGIMjhjWyBpYnU4rOvGO4KwkrIJhC/s400/Screen+shot+2013-05-30+at+23.15.05.png" width="400" /></a></div>
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Here is the image folder for the website. It contains all the buttons as separate images and for the rollover images and also all the images for the moveable slideshow in the background. </div>
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<b><u>Working with screen sizes</u></b></div>
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I found the javascript for the slideshow which meant that the website would work on different sized screen with the optimum being 1980 x 2000 pixels.</div>
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<b><u>13" Screen</u></b></div>
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<b><u>22" Imac</u></b></div>
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The about and contact pages are boxes that flip up from the nav bar then close when you click back on home. </div>
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As I haven't bought a domain yet, the website isn't live, but i;m planning on making it live over the next few days...</div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-56927711850492979702013-05-29T12:25:00.002-07:002013-05-29T12:25:44.263-07:00OUGD502 - Self Branding - Printed Products The Final range of initial printed stationary includes the letterhead, business cards and moleskine notebook;<br />
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To create the business cards I wanted to use the textured stock as a backdrop for the yellow colour to sit on, as shown in my initial designs and mock ups. By doing this, it brings something a little bit different to the card itself. It also shows a trait of my work and personality and how I like to work with different stocks. </div>
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The letterhead had a pretty simple design aesthetic to it, with the information included at the bottom on the page. I wanted the yellow to be the dominant colour which would carry the brand. </div>
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The notebook is something else where the brand colours and logo can be applied and this could be easily extended in the future to various different products across a larger range both in print and web deliverables. </div>
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<br />Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0tag:blogger.com,1999:blog-5117703572762399359.post-51258578032641518362013-05-29T12:19:00.002-07:002013-05-29T12:19:40.449-07:00OUGD502 - Self Branding - Online Presence I started to apply the brand across my online identity to see how it would work and function, successful or unsuccessful...<br />
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<b><u><br /></u></b>Homepagehttp://www.blogger.com/profile/04213142661396858529noreply@blogger.com0